Aioty NYC

I love this bold brand I discovered at ENK Children’s Trade Show last weekend. Designer, Shogo Natsawa mixes it up with vintage and vintage-inspired fabrics and gorgeous Jersey pieces in rich jewel tones. The collection has a one-of-a-kind, bohemian feeling. I love the mismatched patterns. I also love that pouty little model. Believe it or not, I have been passing the Aioty showroom (on Broadway right across from The Strand Bookstore) for quite a while now and never knew it housed such beautiful clothes. Here is their website but unfortunately, you can’t purchase anything from it yet but you can find out which shops carry them. Another reason to make that trip to New York that you were planning.